Redesign fail

Redesign graphicRedesigning your site especially if its an e-commerce site is almost always a bad idea, yet people do it all the time and for no good reason. If you have a blog and your income isn’t dependent on it then redesign your little heart out because the drop in traffic that always happens when people redesign wont interfere with your bottom line. If its an e-commerce site, then wham look out.

For example one of the clip sites I sell though Clips4Sale just did a major over hall on their site. I sell a fair amount and on a consistent basis on that site. I’m sure they had some internal reasons for the changes as far as functionality, though they have not conveyed that to the producers. They did say the redesign should help customers find content they are looking for more easily. Thats a pretty broad statement and not very specific information and hence producers like me will need to play trial and error with how the new search works to try to make their studios visible on the site and get some eyeballs to their stores. Also this redesign looks terrible. Its an all text solution to an unknown problem. Maybe it solves some issue i dont know because the motivation for the change wasn’t shared but visually it looks like crap.  One thing i do know about design in general and adult entertainment design is that the visual is important as “reading” porn doesn’t drive as much traffic as “seeing” porn. I have my fingers crossed that they will tweak this over hall to not only make it function better so that people can get back to the business of making money but that some work will be put into making it look better too. Time will tell.

My sales have dropped off, as in molasses slow. My traffic has dropped as as well. The right eyeballs are not getting to my studio. The benefit with Clips4Sale versus selling though your own site and processor is that c4s brings eyeballs… their own traffic. They take a big cut for that and its part of the deal. You give them 40% they give you eyeballs, process your sale and host this content. 40% is a lot.

Others producers are noticing similar effects. This is always what happens when a site does this. When you change how people are used to finding what they are looking for traffic decreases and sales diminish. Sometimes permanently sometimes its temporary. Which one will this one be? Its hard to tell this soon. I wish Clips4sale would have given notice that the over hall was coming so we could plan accordingly. There were rumors but rumors are not communication. Since they take 40 percent of every sale i make and i think for that chunk of change a heads up was in order and maybe a better explanation of how the changes would effect studios moving forward but alas that didn’t happen. I’m generally not very critical of c4s as usually their is no reason to be but this redesign and the roll out of it is far less then stellar.

Put this on top of the changes in the Google algorithm and this feels like insult to injury as a result i am not having the happiest couple of months. I know i’m not the only one. A hypnosis social networking site i’m part of Inraptured that drives a bit of traffic to my site is also going to undergo some changes in the month of June as well but at least they let their users know it was coming.

Its going to be a bumpy summer!

Follow me on twitter @jennydemilo

 

You’d think it would be easier

I’ve given up trying to deal with third parties when it comes to hosting my video promo clips. YouTube thinks my tongue is “adult” and actively goes after any of the fetish girls posting non adult material which is compliant with their TOS.  I’ve been deleted off that site so many times I cant keep count. Vimeo and I got into it last year when they decided i couldn’t link to any of my websites (including this blog even though other users link to their self promotion blogs) and told me i couldn’t watermark my videos with anything that would direct any Vimeo viewer  to any of my sites where i then in turned linked to a clip site. Yes, Vimeo is trying to police several links out and also actively goes after any fetish people to try to harass them into not using their site buy giving them special rules that dont apply to other users of Vimeo. WTF! (I now watermark with my Twitter fr them, cuz they suck ass)

Fetish people are often targeted even though so much of our content is R-rated at best. My theory is because we confuse and upset people. Yes, me talking about my shoes isn’t adult content and there are video after video on these sites with women talking about shoes showing off shoes and the like but if I’m aware and make it known that i’m aware that my viewer gets a rock hard cock at me talking about my shoes then well…. DELETE HER! Even though my videos comply with their terms of service. It happens to us all and I’ve given up trying to use those sites for any kind of traffic generating device, they just delete me or make me spend hours justifying my content and fighting with them.

I’ve been trying to figure out how to host my own content on my own sites where I can embed a payer into the actual post. Its harder then you think. You can upload but embedding though a player well that’s hard. Right now i’m using a plug in just discovered but I had to convert my content to a .flv file and i’m pretty sure that means flash which means you iphone/ipad users cant see squat (sorry guys). So Its not a perfect solution but i’m not done trying to find a better one.

Until then… enjoy my Fluevogs…

 

Goat Fucking Thieves

Stealing isnt nice
When people steal my content it hurts me. It hurts my bottom line and it hurts my creativity. It makes me want to raise my prices, to counter balance the money I lose on content thievery and it makes me want to stop producing content in certain niches where self proclaimed subs and slaves steal my content and swap it around like spit at a spin the bottle game. Telling me all the while how much they wanna you serve me and then steal from me at every opportunity. That makes you a goat fucking thief not a sub or a slave, or even a nice little perv who’s just looking to get his rocks off it makes you a thief and  you sure as fuck are not “serving” me when you steal my hard work. I don’t owe you jerk of material, in fact i dont owe you anything. I make a product, if your interested in it, buy it. Its quality stuff, I care, i put in the effort when i make it.

When you file share my work, I do find out about it, In a lot of cases I can trace back the specific file and I know which site it was bought from and get this my little goat fucking thieves most of the time, I can obtain your legal name. I have been known to send off a cease and desist letter to a goat fucking thief to their legal address and legal name, well… really to Mr and Mrs goat fucking thief. Maybe you don’t want your wife to know you love to suck cock,  how much you want to be pimped out like a whore or that you secretly shove giant dildo’s up your ass dressed up in frilly baby clothes. If you steal from me,if you take food off MY table, that might not be a secret I feel obligated to keep.

Admit it, youre a goat fucker
Keep that in mind next time you think hey no big deal if i give away to 400 people a 20.00 Mistress DeMilo  file. freeloading wanna be subs. Seriously how about I come to your place of business and take money out of your McDonald’s paycheck.

Oh and to my lovely wonderful considerate and helpful perverts who keep me in the loop on stolen files, you are my favorite little pets and i will continue to show you the attention and the occasional favor  you so rightly deserve for keeping me in the loop. You truly warm my cold black bitter heart.

Serious wallet rape.. err assault

So on occasion i do a little financial domination, mostly i keep it to hypnosis Mp3s. I am a money grubbing greedy whore but findom isn’t a specialty I indulge in very often. I was inspired to do a little wallet rape MP3 and actually call it Serious Wallet Rape” Wallet rape isn’t about rape, its about taking money from someone to dominate them not about sexual assault. However when you’re making fetish content many clip sites are hyper sensitive to certain words… even when they are used in a proper context to convey their alternative meaning.  As we all know words often do have two meanings. So though they MP3 is the same anywhere you get it, the name of the MP3 is different. When you buy direct from me its called “Serious Wallet Rape” when you get it from one of my many clip studios like Clippette  or Clips4sale you will see “rape” was replaced with “assault” Cie la vie .. I love both those clip sites and far be it for me to bring any unwanted heat to them because of one little word…

Clip Sites And The Implied Deal

Quiet on the set
If you’re selling your content be it porn or fetish content and if your selling it though a clip site then you are not making 100% on your work. There is an implied deal with the clip site you are selling your content though. You give of X percentage of your profits in exchange for X services from the clip site. So what are those X’s you are giving up and getting. Let me break it down.

You can give up, up to 40% of your sales, I’ve even heard tell of some sites wanting more then that. In exchange you get a platform to sell your content, all the payment processing by the clips site and they host your content for sale. Okay lets break this down a little further.

A Platform: it’s a great thing. They have customers, you want customers a win/win right? Wrong, not all clip sites have customers. Several (you know who you are Kinkbomb) have a website but they don’t have any traffic to speak of. So though you have a place to sell your content, if the clip studio isn’t bringing traffic to the table then really its like selling your content in a consignment shop in a part of town no one goes to.

Payment Processing: Hooray for someone else doing the payment processing. It’s not easy for adult business to get merchant accounts and i know that sounds strange considering how much business is done in the adult content realm but its true. So a clip site will handle your payment processing, do the accounting and send you a check at the end of the month for your “commission” on your sales. That too is a great thing and it sure sounds like its worth giving up a portion of your profits to have someone else handle that aspect and its is.. it is unless they are inundated with charge backs and fraud reports and then pass those costs on to you or maybe just saying they are getting them so they can skim off your earnings. It happens more then you think.

Hosting content for sale: someones gotta host it because it has to be available for download sale. This is the one thing that almost all of the clip sites get right. Unless they have a server melt down or something and then you have to start from scratch with a site. On the plus side ive only heard of this happening once. (couch, couch, kinkbomb, cough, cough)

Those those are the things you get from any clip site and what you give up is up to and likely 40%  of your sales. Think about it… 40% thats a lot of scratch to give up. You sell a video for 10 bucks you are only getting $6.00 sell 50 of them instead of making 500.00 you make 300.00. So in exchange for that you want to get the best deal you can and make sure the sites you are selling though are holding up their end of the implied and sometimes not so implied bargain. A clip site can give you 70% of your sales but if they have no customers for you to sell to, 70% of nothing is still nothing.

So let me break down sites I’ve had personal experience with:

Clips4Sale: By far the site with the most traffic, a large operation with a solid reputation and an actual team of people. They earn their 40% of sales by bringing customers to the table, they process all payments and you get a check every month like fucking clock work.  Since they are the biggest of the sites they also do a fair amount of promoting and will even send out the occasional email to their studios giving them ideas on how to increase sales.  I have no complaints. If you work hard and use all the site features it pays off plain and simple.

Clippette: In business just about a year Clippette is almost all fetish driven content and its run by fetish people. It’s a smaller site and therefore not a far reaching but their customers are targeted. If you’re a stockings, foot or hypnosis fetish person you’re likely going to be checking out Clippette. Also being a smaller site the customer service with these guys is impeccable. They not only are right on top of any issues from technical to administrative but they do fun promotions and take feedback like a champ. Ive seen them implement several suggestions i personally made which resulted in increased sales. Love that!

Kinkbomb: Yeah, I’ve written about them before and I did remove all my content from them. They have been in business about a year. Its about 4 guys who run it and the president is the boyfriend of a top selling online Domme. It’s rumored that her and her friends get 80-100% on their payouts hence them not having any issues diverting their customers from Clips4sale to Kinkbomb where they make more on each sale. However Kinkbomb has very low traffic and is plagued with “charge backs” be they real (because words gotten out amongst customers that a charge back with Kinkbomb is a given) or made up as to make up for costs from the smaller studios because the cut is so big on the larger selling ones, who knows. My personal experience sucked, maybe you’ll have better luck… ha, as if.

Clipvia: Another side project of a couple of guys who have day jobs. Clipvia will pay out 70% to studios which is great. Sadly though they have very little traffic and 70% of nothing is still nothing.  Since it’s two guys with day jobs the customer service is sucky and they handle issues with a often broken 3rd party application and not by email (Really?)  Though I think this guys intentions are in the right place clearly he doesn’t have the time to dedicate to growing a start up.

Eclips: Also a new site just over a year old. This ones got a strange interface for uploading your content and they have been plagued with merchant account issues. The owner is really very sweet and all my interactions with him have been great, i only wish they had any traffic… at all. No traffic means no sales.

The real bottom line
Here’s the bottom line a clip site needs to host the content, process the payment and bring customers to the table. Having a decent interface and good customer service is always a good thing. If your clip site is lacking in any of those areas then maybe its time to reassess them and how much effort you are putting into it. If you are driving all the traffic to your sales then maybe you need to open your own site, which by the way will net you about 90% of your profits. Which I myself have done and i couldn’t be happier about it. I still sell on Clips4sale and Clippette and have my studio loaded with content on Eclips (come on little engine you can do it) but I’ve removed content from Kinkbomb awaiting documentation of mystery charge backs  and Clipvia for having some super sucky customer service. No need in investing time and effort into sites that don’t pay off, or don’t appreciate you as studio partner or who out right steal from you. Find the good ones and work hard to make those pay off.

Update: 10/4/2017

Clippette shut down after losing their payment processor. Clipvia shut down after ripping off all thier studios and not paying them, Eclips disappeared one day. Kinkbomb andClips4Sale are still alive and kicking.